Market Specialties

About Us

Our Passion

Designing unparalleled fitness facilities has been at the heart of our company since its inception in 1984. Advanced Exercise’s founder, Gregg Spieker, has been surrounded by fitness his entire life and this passion for health and wellness is organically ingrained in our culture and is inherent in everything we do. Our commitment to be at the forefront of the latest trends and technology in every market we serve empowers our clients to be one step ahead of their competition.

Advanced Exercise is among the largest full service fitness design and equipment firms in the nation. Our fitness design consultants specialize in specific market segments, and their foundation of expertise in specific market segments provides a ready understanding of each client’s needs and objectives along with a wealth of ideas on how to move forward. Our passion for fitness, combined with our motivation to help every client maximize their fitness investment, creates mutually beneficial partnerships that ultimately fuel the success of everyone involved.

Industry tips & trends

Partners

We take our partnerships very seriously and strictly evaluate each of the manufacturers we partner with. Advanced Exercise aims to provide a wide selection of the best available products to our clients. Our quest for quality is evident through our dedicated partnership with Life Fitness and Hammer Strength, both sought-after brands in the fitness equipment industry and Advanced Exercise partners for over 20 years.

Advanced Fitness Strategic Advisors


Advanced Fitness Strategic Advisors (Advanced FSA) is a consulting team of industry experts dedicated to helping you advance your fitness business. Strategic input from the Advanced FSA team can lessen the learning curve in:

  • Account and customer acquisition
  • Sales platform innovation
  • New market or vertical expansion
  • Product development and go-to-market strategies
  • Channel and segment penetration
  • Key account management

Tap into the extensive knowledge base offered by the Advanced FSA group to move forward faster, leveraging decades of collective operational expertise to create competitive efficiencies and seize opportunities that might otherwise be overlooked.

Contact Advanced FSA

Meet Our Team

Bob Dicandia

Bob Dicandia

  • Bob AKA “Big Daddy”
  • 28 Years of Experience in the Health and Fitness Industry
  • “My favorite musical artist? EASY it’s Frank. Frank Who? Don’t talk to me.”
  • Food Temptation - Pizza and Fried Chicken
  • Masters in Kinesiology/Sports Medicine from Washington University

(602)550-5032

bdicandia@advancedexercise.com

Brandon Finenco

Brandon Finenco

  • Nothing is More Motivating Than my Wife and Kids
  • Certified Design Trainer for Multi Family and Commercial Structures
  • “LeBron James is the man!”
  • 15 Years in the Health and Fitness Industry
  • Business & Marketing – Utah Valley University

(949)612-1994

bfinenco@advancedexercise.com

Dave Farrell

Dave Farrell

  • Competitive Mountain Biking
  • 18 Years in the Health and Fitness Industry
  • Colorado Native
  • Sports Medicine – Colorado State University

(303)667-8772

dave@advancedexercise.com

Eric Jenican

Eric Jenican

  • “In the midst of winter, I finally learned that there was in me an invincible summer”
  • The Beach Boys
  • Mountain biking at the end of a hot summer day
  • Little League and Flag Football Coach
  • Economics - Claremont McKenna College

(949)637-5017

ejenican@advancedexercise.com

Erik Hillestad

Erik Hillestad

  • Find Me Trying All the Amazing Never Ending Restaurants in LA in My Free Time
  • Favorite Piece of Equipment – The HiTrainer Treadmill
  • Working Towards an African Safari
  • 23 Years in the Health and Fitness Industry
  • Exercise Physiology – West Virginia University

(310)218-7700

ehillestad@advancedexercise.com

Flossie Stiles

Flossie Stiles

  • “Plan your work and work your plan”
  • Family pet is a 22 year old tortoise named Sammy
  • Pizza and beer
  • Sharks scare me
  • My 3 boys motivate me

(201)632-7345

fstiles@advancedexercise.com

Franci Alberding

Franci Alberding

  • Personal Trainer to Fitness Competitor to Fitness Consultant
  • “You are what you believe yourself to be.” – Paul Coelho
  • 15 Years in the Health & Fitness Industry
  • Led Zeppelin, Coldplay, 2 Pac, Rick Ross, Johnny Cash, Elvis, The List Goes On…
  • I Enjoy Reading & Studying Spiritual & Metaphysical Things

(602)708-3764

falberding@advancedexercise.com

Heather Doane

Heather Doane

  • 14 Years in the Health & Fitness Industry
  • Flew a helicopter
  • Nationally Certified Personal Trainer and I Hold Multiple Related Certificates
  • Biggest Food Weakness - Ice Cream
  • Master’s Degree in Health Promotion – University of Nevada Las Vegas

(971)227-0599

hdoane@advancedexercise.com

Jason Pooler

Jason Pooler

  • Bucket list - Sitting courtside at a Laker game with my feet on the hardwood
  • "Failure is not fatal, but failure to change might be."
  • Metallica – favorite of all time
  • Snowboarding in Mammoth
  • Obsessed with needing a fully stocked wine fridge at all times.

(714)770-1512

jpooler@advancedexercise.com

Jay Gallagher

Jay Gallagher

  • 34 Years in Marketing and Sales (18 Years as a VP)
  • Biggest Food Temptation - Hot Sour Dough Bread & Butter
  • “Wake every day with a plan!”
  • Lifelong Love of Sports
  • Economics –California State University, Long Beach

(405)205-3275

jgallagher@advancedexercise.com

Jeff Paxton

Jeff Paxton

  • Jeff Paxton AKA “Pakman”
  • Inspired by My Wife Jodi
  • 30 Years in the Health & Fitness Industry
  • Favorite Activity – Rugby…In a Previous Life & Body
  • Exercise Science – University of Kansas

(913)980-1233

jpaxton@advancedexercise.com

Jen Holdren

Jen Holdren

  • “Stay True, Be Strong”
  • My nickname is “Lab”...happy, run, chase a ball, eat
  • I love music that makes you want to dance
  • Find me boogie boarding
  • Tempted by ice cream and brownies

(805)252-4339

jholdren@advancedexercise.com

Jen Maurath

Jen Maurath

  • Striving to See All of the National Parks
  • Personal Trainer to Facility Management to Fitness Design Consultant
  • Always Growing and Bettering Myself
  • Mrs. Sweet Tooth
  • Exercise Science & Corporate Wellness - Northwest Missouri State University

(314)795-7515

jen@advancedexercise.com

Jody Huddleson

Jody Huddleson

  • Dreaming of a Weeklong Rowing Camp
  • 30 Years in the Health & Fitness Industry
  • Cookies ARE a Major Food Group
  • Living Large!
  • Exercise Science - CU Boulder

(303)750-2595

jhuddleson@advancedexercise.com

Jon Sewell

Jon Sewell

  • Amateur Fisherman
  • Involved in the Health and Fitness Industry 15+ Years
  • Health Sciences – James Madison University

(703)300-3759

jsewell@advancedexercise.com

Josh Martinez

Josh Martinez

  • Bucket List – Attend a Real Madrid Futbol Game in Madrid…Check!
  • Find Me Fishing With My Son
  • 14 Years in the Health & Fitness Industry
  • “May your home always be too small to hold all your friends.”
  • Spanish – New Mexico University

(505)307-8046

jmartinez@advancedexercise.com

Laura Emrich

Laura Emrich

  • Tempted by Chicago Style Stuffed Pizza
  • “There is no such thing as being bored.”
  • 17 years in the Health & Fitness Industry
  • Waking Up Every Day to Set a Good Example for My Sons
  • Speech Communication – University of Illinois

(970)445-0153

lemrich@advancedexercise.com

Lisa Miceli Standage

Lisa Miceli Standage

  • Strangely Obsessed With Popcorn
  • Assistant Basketball Coach @ Ursuline Academy
  • Prancercise Fanatic
  • Certifications with AFFA, Apex Fitness Professionals, & Body Bug
  • Business Administration & Marketing Truman State University

(314)761-8701

lmiceli@advancedexercise.com

Lori Beall

Lori Beall

  • Sugar is from Satan, full of temptation!
  • “Faith can move mountains, doubt can build them.”
  • Livestrong Cancer Survivor Trainer, Diabetes Health Coach
  • Relaxing with a book or being active with my kids
  • Masters of Business Administration-Texas A&M Commerce

(214)533-2238

lbeall@advancedexercise.com

Mario Rodriguez

Mario Rodriguez

  • Avid Runner and Mountain Biker
  • Little League Coach
  • 21 Years in the Health and Fitness Industry
  • “Excellent customer service leads to successful relationships and ultimately a successful business.”
  • Proud Husband and Father

(858)205-5800

mrodriguez@advancedexercise.com

Mike Keller

Mike Keller

  • AKA Killer Keller
  • “If it is to be, it is up to me.”
  • 24 Years in the Health & Fitness Industry
  • Avid Outdoorsman – Especially Mountain Biking
  • Fitness Management – Kent State University

(760)458-5773

mkeller@advancedexercise.com

Mike McNeese

Mike McNeese

  • My Children Are My Motivation
  • “Live Long, Die Fast.” – Jack LaLanne
  • Oatmeal Raisin Cookies & Led Zeppelin
  • 33 Years in the Health & Fitness Industry
  • Physical Education – San Diego State University

(949)510-3050

mmcneese@advancedexercise.com

Patrick Willey

Patrick Willey

  • “Fear means nothing more than the meaning you give it.”
  • Passionate about Health & Fitness
  • Always Ready to Eat Sushi
  • Motivated by The Clock
  • Business Administration – University of Arkansas

(501)733-8639

pwilley@advancedexercise.com

Rick Moser

Rick Moser

  • Two Time Super Bowl Champion With the Pittsburgh Steelers (1978 & 1979)
  • “Lucky Enough to be in the Right Place at the Right Time”
  • Retired Hollywood Actor
  • Hiking with my two dogs up to Top of the World in Laguna Beach
  • Marketing - University of Rhode Island

(310)500-5300

rmoser@advancedexercise.com

Ryan Lenderman

Ryan Lenderman

  • Played Professional Football in Canada
  • “Whatever your craft is, give it 100%.”
  • Obsessed With Having a Spotless Kitchen
  • Involved in the Health and Fitness Industry Since Age 5
  • Sociology – University of Southern California

(303)549-4925

rlenderman@advancedexercise.com

Ryan McAfee

Ryan McAfee

  • Gary Vee and Pull Ups in the Morning
  • “Proud to be a Texan!”
  • 12 Years in the Health & Fitness Industry
  • Find me on an outdoor adventure with my daughter and twin sons
  • Master’s in Athletic Administration – Southeast Missouri State University

(512)800-0959

rmcafee@advancedexercise.com

Steve Autrey

Steve Autrey

  • 38 Years in the Health & Fitness Industry
  • I Enjoy Cycling and Golf
  • “Treat others as you would like to be treated.”
  • Physical Education – Arkansas Tech University

(602)540-5952

sautrey@advancedexercise.com

Tim Cluny

Tim Cluny

  • 28 Years in the Health & Fitness Industry
  • Adjunct Faculty - St. Charles Community College
  • Loving Husband & Proud Father
  • Extensive Consulting Experience
  • Physical Education with an Emphasis in Exercise Science – Northeast Missouri State University

(314)406-2148

tcluny@advancedexercise.com

Tim Pack

Tim Pack

 

  • “Come on with it!”
  • Professionally Involved in Educational Athletics & Physical Education since 1987
  • Dessert is a Temptress…
  • Find me Rocking to the Eagles
  • Master's in Sports Science - Central Missouri University

(417)838-9726

tpack@advancedexercise.com

Vaughn Marxhausen

Vaughn Marxhausen

  • My Wife Gail Inspires Me
  • Find Me Playing my Guitar or Listening to Pink Floyd
  • Involved in the Health & Fitness Industry for Over 28 Years
  • Always Striving to Make a Positive Impact
  • Studio Art, Physical and Health Education – Concordia University

(832)334-3193

vmarxhausen@advancedexercise.com

Clients

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