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Posts Tagged ‘fitness trends’

Reinventing the Country Club: Changing Dynamics to Attract New Members

Evolution takes time. But if you’re a country club whose membership ranks and revenues are in decline, time is a luxury you don’t have. You have to find solutions that keep your traditional members happy while attracting new members into the fold. There’s little comfort in the thought that there are dozens, even hundreds, of […]

The Rise and Realities of Today’s Student Housing Market

Campus communities are active non-stop, and it’s vital to create fitness and recreation areas that are available, convenient and varied, so that all students, no matter their schedule or preferences, can easily participate. Education environments continue to innovate and change to keep up with student preferences, and multi-million dollar projects are springing up all over […]

Maximize Your ROI by Adding Video Options to Your Fitness Space — It’s Easier Than You Think

One of the biggest challenges for fitness facilities is the need for continual innovation. Those who frequent fitness facilities often come (and come back) for the workout experience which is made up of two critical elements: the quality of the environment (meaning the space and the equipment available), and what you can do within that […]

Amenity War: Coming to a Community Near You

No, it’s not the plot of a blockbuster movie. It’s what’s happening in multi-unit, multi-family housing all over the country. Apartment communities are engaging in competitive battle-meets-bribery tactics to attract and retain tenants for their properties. Who’s winning? Those properties with the strongest lifestyle amenity “translation” connection to their desired population are winning. Property managers […]

Amenities that Appeal to the Masses: What a Restaurant-Turned-Fitness-Center Can Teach Us All

It used to be full of ovens, sinks, tables and wait stations, now it’s furnished with treadmills, bikes, cardio training and weight stations. The ownership team of this million-square foot office and retail complex wanted to please its tenants, and converting 8,000 square feet of vacant restaurant space into an advanced, state-of-the-art fitness center has […]

15 Must-Have Products for Innovative Fitness Facilities

If springtime brings cleaning, renovating or breaking ground for new fitness or wellness spaces, and you’re looking for the latest innovations, this is the place to start. This “fitness 15” list of products stood out from among the industry crowd of new or evolving products, setting trends and helping fitness facilities attract more visitors and […]

Redefining Your Fitness Space: How Radical Change Can Produce Wild Results

Earlier this year, the doors opened on a big fitness transformation at Kansas State University (K-State). What used to be five racquetball courts at the Chester E. Peters Recreation Complex had been completely made over, reconstructed and tied together to create five Performance Zones where students and faculty have since discovered a new enthusiasm for […]

TRX Training Options Continue to Drive Fitness Trends

Once thought to be a passing fad, TRX suspension training systems have proven their worth and continue to be one of the most popular fitness equipment options for facilities and fitness participants of all kinds. Born out of a need to minimize space and maximize functionality for a single person workout, the TRX or “Total […]

Carryover Fitness Trends – Preparing for 2018

Fitness facilities logged more than 5 billion visits in 2017, and the numbers are expected to climb even higher in 2018. It’s not just gyms and municipal recreation centers, but hotel fitness centers, fitness spaces at multi-family complexes, corporate headquarters, office buildings and schools. Consumers are feeding their fitness fixes where they live, where they […]

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